Web Design

Get their attention, the first time and every time!

Successful businesses know their customers. Various marketing studies have helped a lot of business know who buy their products and why. The main problem why brick-and-mortar and some online businesses fail (even with a great product or service, and a thorough understanding of their markets) is that they cannot work this knowledge into their marketing efforts.

And this is where our Web site design team can help you. Tell us who your market and your audience is, and we create Web designs that would hit your target customers. We sweat over what design philosophies would work and capture their attention, while you sit back and relax.

Outlook Track-It Web site (http://www.outlooktrackit.com/)

Busy professionals often do not take the time to browse pages and pages of information. Chances are, if they cannot find the information they need on the front page, they would run off to that meeting, or finish that spreadsheet, or worse, go to your competitors’ site. Outlook Track-It’s target customers are these types of professionals.

It is important to capture these professionals’ attention so that they would take their time and sign up for the service, and not lose them along the way. So instead of long and winding explanation of how Outlook Track-It could make their working lives easier, buttons were used. What’s more, the site incorporates the benefits, a link to an online tutorial, and a trial offer, all in one page.

TabLists Web site (http://www.tablists.com/)

Nothing beats a tried and tested method of keeping track of things to do, right? Wrong. The Internet is always a good breeding ground of technology and services that not only upgrades the traditional and widely accepted, but also makes it easier and intuitive. This is the major challenge for the TabLists design team, who came out with a site that blatantly compares the old to-do paper lists and the new service and listing down its benefits and uses all in one page.

Compare Lead Management Web site (http://www.compare-lead-management.com/)

Lead management has become the most important part of the sales process. With the advent of the Internet, it’s easier to get a lead from across the country, or even halfway around the world. How to manage them is a different story and which is why a lot of software and services have come up with their own brand of solutions.

Enter Compare Lead Management, the one-stop site for comparing the different software and services. The design philosophy for the site has been to “talk the talk” sales talk that is. More than reviews and comparisons, which is the core content of the site, the design team has to know what features and aspects are important to salespeople, what would make the reviews and comparisons more helpful. The design philosophy revolves around these criteria, which basically also provide the framework for the entire site.

For intuitive and relevant sites that help you communicate more effectively with your target customers, fill out our contact form or call 1-800-MICHAEL. We can help you TODAY.